Udaipur startup TOOTB Healthcare Private Limited has developed a self-aspirating syringe, which looks at reducing the trauma caused to patients when they are administered injections by novice doctors, nurses and clinicians.
For this innovation, the team at TOOTB has been awarded the National Initiative for Developing and Harnessing Innovation Scheme (NIDHI-EIR) by Department of Science and Technology (Government of India).
TOOTB (Think Out Of The Box) is the brain child of Udaipur’s Dr. Tanushree Jain, who graduated from Manipal University in 2018. TOOTB has also been a National Level Business Plan Competition winner for the syringe design and usability.
TOOTB is focused on innovative products for the medical field and this startup is related to designing disposable syringes used in medicine to administer drugs through intravenous and intramuscular injection for treatment of diseases.
The thought of inventing this device came to her mind when she was giving injection to the patient. She found it so difficult for providing multiple times of trauma to the patient. She believes that the medical field needs a lot of innovations and we should not adjust with already existing old techniques, we should keep innovate on a regular basis in the medical field which should provide not only ease to the doctors but also provide less trauma to the patients during the treatment.
Dr Tanushree believes that there is a lot of innovation required in the medical field. “Our startup is not only working to overcome some of the medical related problems but also with innovation try to make the already existing devices easier for the doctors, dentist, nurses and less traumatic for the patients. Currently, we are performing clinical trials in the hospitals, looking for investors and planning to launch this device in the market soon” says Tanushree. This startup has also been awarded as National Level Business Plan Competition winner.
Behind her hard work, there were many supporters to whom she is thankful. The main supporter is IIM Udaipur Incubation center team and its mentor – Deepak Joshi. His mentorship and support guided her at every step and helped her to build the startup. She learnt marketing skills from Ashish S. Galande who is still guiding her at every step. Dr. Bhanno Prakash Verma (ENT SURGEON) shared his medical experience and supported her. She is very thankful to IIM Udaipur Incubation center Team– Dr. Umamaheswaram, Gaurav and Aastha who gave her tremendous support throughout in this startup.
Her message to society:
It is very important to believe in your child’s dreams especially women, if they want to change their profession and want to create an impact in the society by doing something good for the society please support them. I would like to give the message to all the doctors out there. If you think you have some idea that will create a change in the medical field then do it, work hard for it.
She says that if you need any help for your ideas you can come to IIM Udaipur if you want it. It will not only provide you all the possible facilities but also provide support to build your startup. My aim in life to make a world a better place for the patient and to make them knowledgeable about the treatment they are receiving.
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