Luxurious Chandeliers, artistic LED lamps, colourful light fixtures, designer bulbs, outdoor lights, and abundant varieties in industrial, home and decorative electrical lighting is what Rainbow Electricals is all about. You name it and they have it. Welcome to Rainbow Electricals – one of the biggest showrooms of electrical lights and appliances in Udaipur.

from left: Naren Mogra and Pulkit Mogra

Although M/s Rainbow Electricals in not a new name for the, as the business has been flourishing for more than a decade, with thousands of satisfied customers, the major transformation has come recently when the 150 sq feet shop transformed into a stunning 4000 sq ft area.

Rainbow Electricals presents a world of the most extensive and beautiful collection of lighting solutions in Udaipur.

Naren Mogra, the owner of Rainbow Electricals recalls the time when he started the business in 1998 by constructing a shop in the parking area of his house with a few varieties of lighting products.

Calculating a growth factor of 100%, year after year in aspect of space and varieties, at present the business is trading in more than 2000 assortments of lights including domestic, fancy, commercial and industrial, of almost all the premier brands in the market including Elgo, Philips, Osram, Wipro, Jaguar, etc.

“Once a customer steps into our shop, he should never leave without making a purchase, the simple reason being a large variety of lights available in all ranges of affordability, viz. Expensive, Economical and Affordable”, says Naren Mogra.

Some of the most elite business organizations and individuals of the city including hotel giants Oberois and Leela are in the client list of Rainbow Electricals. Not only this, the humongous luxurious bungalow of R.K Marble is also shining with Mogra’s service.

Naren Mogra also holds the credit of introducing Downloader CFL lights known for its 50% less power consumption not only in Udaipur but also in Rajasthan, while he has also been awarded 99.8 points for his customer service and feedback by Aditiya Birla Group.

In the words of Naren Mogra, “Obviously, I had a bit of luck but I share the credit with my practice of giving regular service and taking feedback from customers”.

This well accomplished business in its future plans is working on LED lights, which are 50% more power efficient than that of CFL’s and would also be adding more varieties in outdoor lights, though Naren does not have any plan of further expansions or owing multiple shop.