-Tourism industry is also branding Udaipur for destination wedding.
-The wedding of Bollywood actress Raveena Tandon gave a new recognition to Udaipur and a new dimension was created for Lake City.
Udaipur has been branded as one of the hottest wedding destinations in India followed by Jaipur, Kerala, Andaman-Nicobar and Goa. The culture and mesmerising beauty of Udaipur is enough for the people to zero down upon this city as their wedding destination.
What is worth noting is that the destination wedding industry of Udaipur has crossed the 500 crore mark. Now that is good enough to explain its worth and does not need more words. Celebrity and high profile weddings are no less than any royal wedding and each one wants to preserve the wedding memories by being in this magnificent city. The lakes, landscapes, palaces etc. are more than enough for the people to finalise their wedding destination as Udaipur.
It all began with the wedding of Bollywood actress Raveena Tandon in February 2004. All eyes were turned towards Udaipur and it turned into a wedding destination. Although regal wedding packages had already been planned for the royal weddings between 2001 and 2005, yet the main recognition came through Raveena’s wedding.
Udaipur has hosted many celebrity weddings since then. Prafull Patel’s daughter Niyati got married in Udaipur; Puru Sethia (UK based businessman) got married in Udaipur. Then it was Sanjay Hinduja, followed by Neil Nitin Mukesh, Eisha Ambani and now the latest wedding was that of Kangana Ranaut’s brother. Prior to this TV actor Rajat Tokas with Srishti Nayyar, Vikram Chatwal with Priya Sachdev, actress Shreya Saran chose Udaipur for their wedding.
The heritage look of the palaces and the havelis in Udaipur has been maintained and this is the USP for it. Tourism department is encouraging and promoting Udaipur as a wedding destination and the city is being branded over social media. Of course the tourism industry will get a grand boost and will create a new dimension for Udaipur in the world tourism map.