Q-Commerce Platforms Agree to Remove 10-Minute Deadline on Delivery

New Delhi, January 13, 2026: The quick commerce platforms operating across India have jointly agreed to remove the 10-minute delivery deadline for their workers as well as delivery-time commitments from their advertisements, as per ANI. This follows the intervention by Union Minister Mansukh Mandaviya in the interest of the safety of the hundreds of thousands of gig-workers, the ultimate last mile delivery partners for these 1-commerce platforms. The minister, as per ANI held discussions with representatives of major platforms like Zepto, Swiggy, Blinkit and Zomato.

#WATCH | Delhi: AAP MP Raghav Chadha says, "Today is a very important day for the gig workers of the country. There's good news for all of them, and the good news is that after the intervention of the Central Government, quick commerce companies like Blinkit, etc, will now remove… pic.twitter.com/ATVr68gp75

— ANI (@ANI) January 13, 2026

As per the ANI, Blinkit has already gone ahead and removed the 10-min delivery clause from its branding, in adherence to the directive, and the other platforms are expected to follow suit. This, as per reports will provide the mandated safety and improvement in the working conditions for these last mile partners.

All of the above discussions and the government mandate has been the fallout of the strike organised by the Indian Federation of App-Based Transport Workers (IFAT) under whose banner the gig-workers across India had demanded the removal of the 10-minute delivery promise as well as better pay structures. The IFAT represents drivers and workers associated with Q-commerce companies such as Zomato, Swiggy, Amazon, among others.

Source: Media Reports