India’s leading chain of hypermarket, Big Bazaar today added another first in the Indian retail sector with the announcement of India’s first ever “Public Holiday Sale” at all its stores across the country from 28^th April to 1^st May, 2012.

The Public Holiday Sale is a 4 day Mega Sale offering jumbo combination of exciting offers, mega deals and discounts on wide range of products across various categories.

Big Bazaar was founded on the principle of providing low prices on the broadest assortment of merchandise.

And over the years Sabse Saste Din, Republic Day Sale have been the most awaited and exciting shopping days for consumer and benchmark for the retail sector.

Big Bazaar is reinvigorating its leadership promise with India’s first ever holiday season shopping bonanza with “Public Holiday Sale”, an exciting shopping festival for consumer to choose and grab great products at great prices.

From daily household needs of food and grocery to apparels, footwear, toys, luggage, kitchenware, bed and bath ware, home decor, furniture, electronics and fine gold jewellery; “Public Holiday Sale” will have a bonanza to offer for each and every one in the family.

Speaking on the occasion, Mr. Sadashiv Nayak, CEO, Big Bazaar, said, “Big Bazaar has been a forerunner in driving consumption through exciting deals on the widest range of products and creating new paradigm in Indian retail sectors through properties like Sabse Saste Din and Republic Day Sale. We are sure that “Public Day Sale” is one more addition to re-establish our commitment to be one-stop shopping convenience and delight out customers with best deals and discounts.”

Also on the occasion of “Labor day”, Big Bazaar will be offering employees of Public Sector Units by offering them special discounts and offers. These special offers can be availed by showing the Employee ID card. This is initiative from Big Bazaar to show our gratitude to the people and organization who have been working towards nation building.

Press Release